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About
Train of Thoughts
Train of Thoughts was set up by
Tim Redpath, MBA.
Tim’s background is Marketing
and Sales. His skill, acquired through over 25 years of experience
with international corporations, is in helping technical experts
take complex issues to market, through an analysis of market needs,
strategic planning and an understanding of communication challenges. Tim has
helped to identify and develop new brands, messaging and value propositions.
He has worked extensively on the preparation and generation of marketing
campaigns that not only deliver leads and build brand awareness, but
also generate a return on the corporate investment. Underpinning those
campaigns has been a shrewd knowledge of market research techniques, experience with all
aspects of marketing communications and a keen awareness of marketing
trends and hot buttons. He has worked successfully for organizations
on both sides of the North Atlantic, on projects as diverse as the
creation of unique events to raise corporate awareness; corporate communications
campaigns to generate new business; and customer care programmes.
Tim has extensive strategic and
tactical experience as well as significant management skills with proven
leadership ability with diverse and disparate teams. Experience in
leading marketing organizations through a changing environment, and
in corporate brand development and promotion, are critical skills that
lend themselves to many projects.
Prior to setting up Train of Thoughts, Tim’s experience includes national
and international marketing work for Mitel Telecom and Kone Elevators in the
UK, and Mitel Corporation and Kanatek Technologies in Ottawa, Canada.
Train of Thoughts works with Associates and partners as required by its clients.
By not having full-time employees, costs are kept down and 100% of the energy
can be spent dealing with client issues.
Tim is a published creative writer, and a lecturer at the Sprott
of Business at Carleton University, Ottawa, where he lectures on the value
of integration in marketing campaigns, and the importance of creativity within
marketing organizations.
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Train of Thoughts
is a proud supporter of Ad Astra - a group dedicated to the objective
of raising $150,000 to build a school in Kathmandu, Nepal in
memory of Sean Egan who died on the slopes of Mount Everest on
April 29th 2005.
We opened the Child Haven school on March 12th 2008!
http://www.adastra-aimhigh.com |
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For information on course availability at the Sprott School
of Business at Carleton University, Ottawa, go to:
http://sprott.carleton.ca/ppd/index.htm
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Tim is also a guest lecturer at the University of Ottawa where
he has lectured on integrated marketing to undergraduate students. For information on post graduate courses, go to:
http://www.management.uottawa.ca/
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Train
of Thoughts is an active member of the Ottawa Centre for Research
and Innovation (OCRI).
http://www.ocri.ca/
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Train of Thoughts
is an active member of the Ottawa Chamber of Commerce (OCC) and sits on its board of directors.
http://www.ottawachamber.ca |
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